Shawn Phillips | Start Strong Monday

Awakening Strength

Today’s Shake Break video is an extension of the previous Shake Break video, You & A Dumbbell. Hence the similar look and feel. If you’ve ever wondered if Strength training were your “thing” or felt awkward in the iron area of the gym, this is a message for you. That means it’s a message for [...]

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On the Path from FAT to FIT

This morning I caught a crazy commercial promoting a radical yogurt diet. It sounded both crazy and simple. And that got me to thinking… Is losing weight and getting fit simple or is it really complex? How about both? Here’s my answer: Is Getting Fit Simple or Complex? Eat two yogurts a day, and starve [...]

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Marketing, Media, Money & the Battle for Your “Little Brain”

Staying Awake in a Sleep Walking World As I was driving in to the office this morning, resisting the itch to scratch my iPhone, I heard an excited commercial for some brand of spicy chicken nuggets. The image that briefly entered my mind made me mildly ill but what followed opened a fascinating dialogue. The [...]

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