
Keli McGregor : Colorado Rockies President
I won’t bother asking, we’re never ready to die.
Sure, there’s a vague sense it will come “some day” but not any time soon so why bother worrying about it.
In fact, “if you don’t mind Shawn I’d prefer not to even think about it.”
But… What if… What if death doesn’t come on your schedule, when it’s convenient for you or your family?
Not a comfortable thought. It brings up a lot of worry. For there are so many things we haven’t yet done, places we haven’t been and things we want to do, be and have.
Even a moment’s thought of “leaving” and your mind starts thinking of all the things you still want to do. It’s common for life to become a great big “do” list, a running series of achievements. What we have or have not gotten done.
But what if “what” is the wrong question?
What if the measure of a life is not in the “what” but in the “how.”
How did you get it done? How did you live?
Perhaps quality of life is the “something more” than quantity of things accumulated many are searching for.
When the end has come and we’re gone, looking back with hearts wide open, the greatest impact, the things that will remain alive in the hearts of all the lives we touch will not be the “what” you accomplished but “how” you did it, how you lived life.
The Key to Fulfillment
Perhaps the key to a rich, fulfilling life is not found in the end result, the achievements; not in the touchdown scored, the game won, or even the pass caught but in how strong you stood in the huddle, how close you stood with others, how you carried yourself when no one was looking.
I’m sure you know the saying, “Life is in the journey, not the destination.” or some derivation of that. But what does it mean to be present to the journey, to be a source of strength and inspiration.
I stood witness this past weekend to a vibrant example of what it means to embrace the journey, to be present to the moments that make for a life well lived.
Even Giants Die
It was a sunny Colorado spring Sunday morning that found me sitting about 8 rows up behind home base in one of the most beautiful ball parks in America, Coors Field.

Colorado Sky from Coors Field
The clouds scattered across the blue sky, the sun shone brightly down and the mountains still covered in snow out over center field. Picture perfect in every way, a dream day except for fact I wasn’t there for a baseball game but attending the memorial service for a friend.
I’d gathered there with a few, three thousand or so, friends and family to pay witness to a life well lived, one done right—lived for the journey—a resounding success no matter how you were scoring. Albeit much too short by all accounts.
Keli Scott McGregor was a Big man, literally and figuratively. A former NFL player whose 6’7” frame always seemed oddly too small for his huge heart and spirit.
A man I’ve known since I was a boy, we went to nearby, competing high schools and played football against each other. Then we went to the same university, Colorado State.
Keli, a walk-on tight end, went on to become a two-time all American, multiple record holder and member of the CSU sports hall of fame, was drafted into the NFL by his home team, no less, the Denver Broncos. I can only imagine the thrill he had running out on to that football field in front of all his friends and family.

A Two-Time All-American at CSU
Everybody’s All-American, Keli McGregor was the father of four amazing children, husband to his high-school sweetheart for 25 years, and a little too good looking to be so talented and successful. I can honestly say it didn’t seem fair at times. And with all the good fortune that he created, he was the most compassionate, present and caring man I’ve ever known.
I was fortunate to come to call Keli my friend in our adult years through the EAS’ relationship with the Colorado Rockies, the organization he invested 17 years—the last 9 as the Rockies President—helping to build into one of the strongest brands in MLB. A team that has made the Series and become a championship contender in recent years.
Now and then we’d catch breakfast near his home and my office in Golden, to talk life, leadership, children and purpose. I looked forward to those mornings and always felt stronger, more awake afterwards.
I’d see him at the ball park often catching him and his side kick, Greg, in the gym working out or just heading that way. To say Keli was a fitness enthusiast is to undersell his passion for living fit and strong. He was a true specimen of a man; tall, good looking, fit and strong.
A Life Well Lived
In the two hours of watching, listening and feeling how he lifted people, most already larger than life leaders themselves, and witnessing the strength and courage of his four young children as they spoke of their father, I came to the clearest distinction I’ve ever known on what it means live the journey of life and to live it right.
Here was a giant of a man, in every way an American success story who could have lived life on any terms he wanted.
So which terms did he choose?
He knew deep in his soul that beyond the goals, results and all those things desirable—that one could and should strive for, that it’s not the “what” you get to have or do or achieve is all secondary to how you do it.
He chose to live transparently, his values, vision and purpose in
complete alignment.
You can find yourself with all the trimmings and trappings of a great life but if you sacrificed your values, stepped on others, cut corners along the way your victory would be as empty as it is large.
Keli chose to do good and do it well. For when you get that it is about the journey, about how you are being, you instantly have riches beyond compare, regardless of what you do or don’t achieve or where you rank on the Forbes list.

Keli Embraced Leadership
Fact is people pass and we all miss them, it’s sad. We grieve for our loss, we grieve for all the could have been and should have been. Faced with seemingly permanent separation we remember the love, joy and all the best qualities of a person.
But what I witnessed here was more than that—much more than just the loss of an amazing athlete, a courageous leader, or even a loving husband and father. This was the rarest of men; a man who was driven, succeeded and lived by his principles, value driven without exception. And yet a man who valued the moments, enjoyed the journey and took the time to tell people they mattered, to touch others, to think about them.
For Keli there was only one way to play the game—the right way.
As I listened to the impact this man created in just 48 short years, I thought about the many more famous and much more wealthy people who will one day be eulogized and applauded for their success—but not receive such glowing recognition for doing right embodying unwavering values.
To Keli winning at all costs was a price way too high to be worth paying. It was the wrong way to play the game of baseball and life.
A Full Strength Life
We all go at some point, even you and I. This we know. But the departure from this earth for some will “get ya” more than others—more than you expect.
That’s how it is with Keli. I knew him but most everyone who knew him can say they knew him well—that’s the kind of man he was. But it’s not like we played golf weekly or belonged to the same bowling league. Maybe it’s a father thing and wanting to ease the pain his children, and his wife. And it’s part that, as Opie once said to his Pa, Andy (Griffith) Taylor, “Well Pa, he is one of my own kind.” Keli was one of “us,” a true Full Strength Man: 40-something, successful, on purpose, a strong and compassionate leader with an amazing heart. As fit and strong as any man I know, there was no reason to expect he’d go. Yes, when we lose “one of our own kind” it hits home extra hard.
No doubt there will be some people, allergic to health and fitness, who will use the passing of a healthy, fit man in his prime as a reason to remain a physical wreck. But we know it’s not about how we go but how we live. Keli’s legacy will live on for many lifetimes—and he’d be the first one to tell you that very little of his achievements of heroic proportions would have been possible had he not been a fit, vibrant man of great Strength; physically, mentally and spiritually.
Keli, you will be missed by your friends, by your team, by all those lives you were yet to impact but by none more than your family; your parents, sisters and your wife Lori and your four amazing children. You will not be forgotten—you will live on in all those same lives, especially in your children who are already such an amazing reflection of your devotion and strength.
My Challenge For You
The question I leave you with is: How are you living to be remembered? What will your legacy be?
I invite you to take this opportunity to pause, reflect and project on your life—double check to see if the things you are doing, the person you are being is the right one, the best one you can imagine being, the one that will leave people standing in awe long after you’ve left.
To Your Life @ Full Strength,
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Shawn
Follow Me: /Twitter/shawn_phillips
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29. April 2010 at 9:29 pm
Powerful post Shawn!
The topic is timely for me as well as in the last few months I had to deal with the death of 3 close friends. One 75, one 59, the other only 31…my age
As difficult as death is I try to celebrate their LIFE and take the time to reflect on my life, because life is experiened not in weeks, months and years, only moments.
Because we never know when it will be taken from us.
Stay strong my friend…
29. April 2010 at 9:39 pm
I’m so sorry to hear that Sean… and oddly, I also want to celebrate the ride, the experience, and how it death can bring us to life.
I prefer, whenever possible, not to quote too recent of movies but this one comes to mind:
“We are meant to lose the people we love. How else would we know how important they are to us?” -The Curious Case of Benjamin Button
Thanks for your sharing… to your Strength with a big “S”…
Shawn
29. April 2010 at 11:50 pm
What a wonderfully written tribute. And a great challenge for us all to think about.
30. April 2010 at 9:44 am
Shawn,
A very nice tribute to a good man. I am forty something, feeling less than happy with my situation and at a low point. EAS and body for life really helped me a few years back but since, I have been seeking a renewal of my motivation to be who I want to be.
But (and afer reading this), perhaps the answer is not just “doing” things (i.e. eating right, running, etc) but to “BE” a certain type of person.
While all the little things (exercise, nutrition, etc) are very important – you have reminded me these are secondary to being a person of integrity, character and support for the people we love.
Common sense is, unfortunately, so uncommon and I think we all know how we “should” be but seem to not be able to take the steps to move in that positive direction.
Shawn, thanks for the support over the years. What would be your best advice for someone “sitting at the starting line but not running the race” because they can’t see the finish line. I feel so much of this is about poor self image than motivaiton and drive. When we do not live a “good” life, we whittle away at that self image and ultimately find we do not have the confidence to take any steps (let alone ones that will make our life all it should be).
Thanks.
30. April 2010 at 10:50 am
Thanks JT… got it man!
To your strength!
30. April 2010 at 11:01 am
I think it was Red Skelton who said “we’re not getting out of life alive, so we might as well laugh and enjoy it while we’re here”
30. April 2010 at 12:52 pm
I recall seeing the news story about Keli McGregor and thinking it was a shame that he died so young, and that was it. Your post puts the man in a whole new light. Thank you for sharing your memories and perspective. It’s a good reminder that tomorrow is promised to no one, so we should make today count.
30. April 2010 at 1:39 pm
Thanks Shawn. It’s so easy for us to get lost in our daily lives and forget what’s really important. Your tribute is a great reminder to constantly re-evaluate our lives and actions to be sure we have the correct focus and correct priorities.
Thank you for sharing your thoughts and feelings.
2. May 2010 at 9:17 am
I’m so sorry for your loss, Shawn. While the world suffers due to the loss of such a great man, I know how awful it is to lose someone close to you – in age, proximity, and lifestyle.
I had the unique “opportunity” to cheat death as a young person. Since that time I’ve always planned for tomorrow but lived as if today was my last day. I sincerely doubt that anyone will remember me when I’m gone. I doubt anyone will think of me 10 years after I’m gone. I’m all right with that.
All I want to do is live well with beauty, love, friendship, kindness and adventure. When I close my eyes for the last time, I will be satisfied that I have done what I can for the world.
I am sorry for your loss. Thank you for a brilliant post.
Claudia
3. May 2010 at 10:59 am
Thanks Claudia… clearly, it’s our loss, not mine and primarily that of family. I appreciate the sentiments but can’t even begin to get myself in the way of receiving.
What an interesting experience it must be to have a second life–or second chance. Wow… great philosophy. One we could all benefit from.
On that note, I read a fascinating article on the New York Times blog by one of their writers on the subject of second chances–he’d gotten one. He wrote about how the experience and commitment to living in the moment faded with time and the return to normal was subtle but steady and disappointing in some ways. If I find it again I will share.
Best of Life,
Shawn
3. May 2010 at 1:35 am
What a great tribute and words I wish all would live by. The things we allow to dictate our lives are far too often things that don’t matter. If we follow the example of Christ in service and love for others we can’t go wrong.
3. May 2010 at 6:36 am
Very well written. This was a gracious article, fitting for a great man. Very sobering…but much needed.
Thanks!
Sunny
5. May 2010 at 7:20 pm
Sometimes when you experiance or come close to death yourself and life keep adding road blocks it’s hard to reflect on feelings other people have. Myself I keep hitting the wall but find the power to keep on going. You have to keep fighting and do what is necessary and beyond to overcome the lost feelings. We never know when our number is up. The biggest thing is too keep others smiling even when it hurts.
5. May 2010 at 11:43 pm
Powerful tribute my man, thanks.